
Essentials e-learning is coming!
INNOVATION PROBLEMS OF ORGANIZATIONS NOT SECTOR-SPECIFIC
Developed by Video Arts in London, the product is part of the popular Essentials family, and accordingly, a short, humorous short film will launch each line of thought. The sophisticated visual content makes the theoretical content more memorable, making it easier to apply in everyday situations
Like movies, e-learning courses are available in 4 major topics:
- Workplace skills,
- Management skills,
- Customer Service Skills and
- Leadership skills

Each course is made up of several smaller lessons, and the lessons consist of a short film, a brief theoretical introduction, and thinking and test questions. This, on the one hand, allows us to interrupt the process at any time and then resume where we left off; on the other hand, it makes the learning process traceable, and this structure also enables the acquired knowledge to be verified.
The user experience is also supported by HTML file design, which makes the courses work well on any type of device – laptop, tablet or phone!
The short films can be viewed in English with Hungarian subtitles.
Essentials e-learning courses are currently available in the following topics:
MANAGEMENT ESSENTIALS
| eLearning Course | Videos |
| Advising the customer | Knowing your stuff |
| Showing them the benefits | |
| Finding out what they want | |
| Getting into their head | |
| After sales | Company and product loyalty |
| Team and customer loyalty | |
| Communicating effectively | Using your voice effectively |
| Questioning techniques (part 1) | |
| Questioning techniques (part 2) | |
| Customer types | Mr Chatty |
| Mr Rude | |
| Mrs Arrogant | |
| Mrs Picky | |
| Customers on the phone | Agreeing actions |
| Controlling the call | |
| First impressions on the phone | |
| First impressions | A human touch |
| Dropping your emotional baggage | |
| How not to approach people | |
| STANCE | |
| Online customers | Email and web chat |
| Social media and the customer | |
| Social media and you | |
| Service for sales | Discovering their needs |
| Storytelling | |
| Dealing with objections | |
| The power of behaviour | Behaviour breeds behaviour |
| Behaviour can help or hinder | |
| Choosing your behaviour | |
| When things go wrong | Asking the right questions |
| Getting to a solution | |
| Listening to the customer |
LEADERSHIP ESSENTIALS
And all of these are not sector-specific problems – several case studies have revealed. After all, the University of Miskolc, as well as Knorr-Bremse, a railway brake systems company, or the mobile phone company Orange Romania, are facing difficulties in creating an innovation culture, an organization open to ideas. True, the end result will be different – there are specific product improvements, where services or the HR system will be renewed – but the path to innovation is paved with very similar bricks.


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